Release Date:
1/22/2012 12:00 AM
Body
New York Times, January 22, 2012
New York Times, January 22, 2012: For good or ill, big-time sports has become a brand that university admissions offices sell, a public-relations machine thanks to ESPN exposure. "It's become so important on the college campus that it's one of the only ways the student body knows how to come together," says Allen Sack, interim dean of the University of New Haven's college of business.
[This article also appeared in the Post-Gazette]
